十大彩票网投平台 Names Executive Director of Marketing and Communications

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发布于2014年10月17日

鲍勃·洛瑞

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An experienced and creative professional with more than 20 years of leadership in higher education marketing, communications, publications and institutional branding has been named executive director of marketing and communications at the University 南阿拉巴马州.

迈克尔R. Haskins is currently executive vice president for external relations at 查尔斯顿的查尔斯顿学院.C.  他已被选为美国外交部长 全国范围内的营销和沟通工作.  哈斯金斯将加入 12月1日到大学报到.

“The appointment of Mike Haskins is a significant development for the University of 南阿拉巴马州，”美国总统托尼·沃尔德罗普说道.  “他已经展示了一种能力 to strategically communicate at a very high level, and we look forward to the University 南阿拉巴马州 enjoying even greater awareness and appreciation under his leadership.”

“I am extremely excited to be joining the 十大彩票网投平台 and to be moving 给莫比尔这个美好的社区，”哈斯金斯说道.  “我热切期待合作 with everyone on campus and in the community to widely communicate the many outstanding attributes of the 十大彩票网投平台 and to continue to enhance the University’s 良好的信誉.”

With more than 22 years of experience at the College of Charleston and the University of 圣地亚哥, Haskins’ track record is one of success in building, managing and motivating creative, forward-looking and results-oriented communications and marketing teams.

As the first executive vice president for external relations at the College of Charleston, where he has worked since 2006, Haskins currently leads and coordinates the College’s communications, public relations, marketing, and branding functions, and directs the offices of college marketing, media relations and video services, college publications, 先进通信.

Haskins led the College of Charleston through the development and implementation of its first integrated marketing and communications plan, which resulted in the creation of a comprehensive brand identity and management structure as well as the College’s 第一品牌手册，风格指南和视觉识别系统.

In his efforts to enhance the reputation of the College, as well as coordinate campus communications and marketing efforts and clarify the College’s brand among target audiences, Haskins has spurred initiatives that include redesign and restructure of the College’s website, redesign of College of Charleston Magazine, launch of a strategic advertising campaign, redesign and redevelopment of all recruitment and retention communications, development of an internal newsletter, and creation of a social media 视频服务团队.

Prior to arriving at the College of Charleston, Haskins was senior director of publications and marketing communications at the University of 圣地亚哥, where he helped lead campus marketing and branding initiatives, played a key role in the creation and execution of USD’s first integrated marketing and communications plan and developed the marketing and communications materials for the $200-million “Campaign for the University of 圣地亚哥.”

In 2008, Haskins was selected as the 南 Carolina Marketer of the Year by the American 市场营销协会.

Haskins earned a bachelor of arts degree in journalism and political science from New York University, a master of arts in history from the University of 圣地亚哥 and a master of business administration from The Citadel Graduate College.  他的妻子, Kendra, has joined the national office of the Distinguished Young Women 学者hip Program, which is headquartered in Mobile, as the organization’s national field director.

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